Legacy Optimization for Families Who Have Built Significant Wealth

Optimize your wealth for the next generation.

You have spent decades building wealth. Now the mandate is to preserve it, protect it from unnecessary tax erosion, and transfer more of it to the people and causes that matter. We coordinate insurance, tax, estate, and liquidity strategies — including corporate-owned participating whole life and Immediate Financing Arrangements where appropriate — to turn wealth into a durable legacy.

Advanced HNW Insurance Planning
Two-Generation Family Practice
CPA, CA · Tax Lawyer · Licensed Advisor
Independent & Fee-Transparent
Our Partners
We work exclusively with Canada's top insurance carriers
Manulife
Canada Life
Sun Life Financial
Equitable Life of Canada
RBC Insurance
Plus Empire Life, BMO Insurance, Industrial Alliance, and Foresters — every quote, every product, every time.

You've spent decades building wealth.
But have you built the structure to keep it?

Wealth isn't just about accumulation. It's about what survives you. Without the right insurance architecture, tax strategy, and estate framework, your family inherits a problem — not a legacy.

⚠️
The Tax Surprise

Upon death, the CRA treats all assets as sold at fair market value. Without planning, your estate could face a six- or seven-figure tax bill your family didn't expect — and can't easily pay.

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The Liquidity Trap

Your net worth might be $5M on paper — but if it's locked in real estate, business equity, and registered accounts, your executor may need to sell assets at a loss just to pay the tax owing.

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The Generational Drop

Without a coordinated strategy, estate taxes, probate fees, legal costs, and family disputes can consume more than half of everything you've built. This is preventable.

70%
of family wealth is lost by the second generation
$0
is what life insurance death benefits cost in income tax
46%
of Canadians have no estate plan at all
is the value of knowing your family is protected

We don't sell products.
We build structures.

Most advisors solve one problem at a time. We look at the complete picture — insurance, tax, legal, and legacy — and architect a system where every piece reinforces the others.

1
We start with the estate, not the product

Before recommending anything, we map your full financial picture — assets, liabilities, tax exposure, beneficiary structure, and existing coverage gaps.

2
We coordinate across disciplines

Insurance, tax law, corporate accounting, and estate planning shouldn't operate in silos. We work alongside Barrett Tax Law and LCAT Professional Corp to build a unified strategy — one plan, three specialists, zero gaps.

3
We optimize for the outcome you actually want

Whether that's maximizing what your heirs receive, funding a charitable legacy, ensuring business continuity, or simply knowing nothing falls through the cracks.

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The Donsky & Donsky Ecosystem
Every engagement connects to a coordinated network:
🛡️ Donsky & Donsky — Insurance & Liquidity
⚖️ Barrett Tax Law — Tax & Legal Architecture
📊 LCAT Professional Corp — CPA & Corporate Tax
💎 VIP Family Office — Complex Estate Strategy
📋 iFinallyWill — Digital Estate Documentation

Case study: A Toronto business owner believed his existing coverage was adequate until a liquidity review identified a $1.2M estate-tax exposure. The final structure replaced unused coverage with purpose-built corporate-owned insurance tied directly to the estate-liquidity gap.

Anonymized case study · Incorporated business owner

Your legacy is too important
for a generic plan.

Every family's situation is different. Let's start with a conversation about yours.

Email Jordan
Planning Strategies

The tools are separate.
The strategy is integrated.

Most families work with a different specialist for every part of their wealth — insurance over here, tax over there, the lawyer somewhere else, the investment advisor in a fourth office. We coordinate all of it. Every plan we build sits at the intersection of insurance, tax, estate, business succession, and philanthropic strategy — designed as one structure, not five disconnected ones.

Pick the planning lens. The mandate stays integrated.

Whether you came here for tax strategy, business succession, or to make sure your family is protected, the work is connected. Each of these pages takes you deeper into a single discipline — but the people building your plan are the same team coordinating across all five.

🛡️
Life Insurance

Used as a precision instrument — to cover estate taxes, create tax-efficient wealth transfer, fund buy-sell agreements, and guarantee liquidity when families need it most.

Explore Life Insurance →
📋
Tax & Estate

Estate freezes, post-mortem planning, Lifetime Capital Gains Exemption optimization, and CDA strategies — architected with Barrett Tax Law and executed by Lior Levy, CPA.

Explore Tax & Estate →
🌳
Legacy Optimization

Multi-generational wealth structures designed so your family keeps what you built — not the CRA, not probate, not litigation between heirs.

Explore Legacy Optimization →
🏢
Business Owners

Succession planning, buy-sell funding, key-person coverage, and corporate-owned life insurance — structured so your business survives whether you're there to run it or not.

Explore Business Owners →
❤️
Charitable Giving

Donor-advised funds, charitable insurance, and gift-of-securities strategies that let you give meaningfully now — and reduce your estate's tax exposure for the next generation.

Explore Charitable Giving →
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Not sure which fits?

Most clients arrive thinking they need one thing and discover they actually need two or three. A 30-minute conversation gets you a clear picture of which disciplines apply — and what the work looks like.

Book a Conversation →

We coordinate. You don't.

Our role is to be the financial quarterback. We sit at the center of your accountants, lawyers, investment managers, and bankers — making sure everyone is solving the same problem in the same direction. You should never feel like you're translating between specialists. That's our job.

Corporate-Owned Participating Whole Life

Convert trapped corporate surplus into tax-efficient estate capital.

For incorporated families, participating whole life owned inside the corporation is one of the most powerful instruments in the Canadian planning toolkit. It moves retained earnings out of taxable corporate growth and into a structure that creates a CDA credit at death, funds estate taxes the moment they're due, and transfers the remaining capital to the next generation more efficiently than any registered or non-registered alternative. When paired with an Immediate Financing Arrangement, the same capital can stay deployed in your business or portfolio while the policy compounds.

Corporate-Owned Structure
CDA Credit at Death
Every Major Canadian Carrier
Tax Counsel + CPA Coordinated

Six reasons corporate-owned insurance
remains the core planning instrument.

When a death occurs, cash is king. Investments can be down. Real estate takes months to sell. Business valuations are contested. The CRA does not wait. Corporate-owned permanent insurance is designed to solve all of that — creating an immediate pool of capital, with favourable tax treatment, exactly when it's needed.

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Estate Tax Liquidity

The deemed disposition at death creates a tax bill that can reach millions. A properly structured permanent policy covers this liability dollar-for-dollar, tax-free, so your heirs receive assets — not invoices.

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Buy-Sell Funding

When a business partner dies, who buys their shares? Without insurance-funded buy-sell agreements, surviving partners face impossible choices. We structure the coverage so the transition is seamless.

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Wealth Transfer Vehicle

The Capital Dividend Account (CDA) is the core reason corporate-owned life insurance is so powerful. At death, the death benefit less the policy's adjusted cost basis credits the CDA, creating tax-efficient capital that can be paid to the estate or surviving shareholders.

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Immediate Liquidity

Probate can take 12–18 months. Sole accounts and probate assets can be restricted or delayed. Life insurance pays within days, bypasses probate, and gives your family breathing room to make good decisions instead of desperate ones.

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Equalization Tool

Leaving the business to one child and cash to another? Insurance allows you to equalize inheritances without breaking up operating assets or creating family conflict.

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Charitable Legacy

Name a charity as beneficiary and your estate receives a tax credit that can offset other tax liabilities. The leverage ratio of premium to death benefit makes insurance the most efficient charitable giving tool available.

We don't start with products.
We start with your numbers.

1
Estate Tax Analysis

We calculate the actual tax liability at death — deemed capital gains, RRSP/RRIF inclusions, and probate fees across every province — so you see the real number, not a guess.

2
Liquidity Gap Assessment

We compare that tax bill to your available liquid assets. The gap between what's owed and what's accessible is your insurance need — not a product pitch, a math problem.

3
Ownership & Beneficiary Architecture

Personal vs. corporate ownership, irrevocable beneficiary designations, CDA planning, and trust structures. The right architecture can save hundreds of thousands in taxes on the insurance proceeds themselves.

4
Carrier-Neutral Product Selection

We're independent. We compare whole life, universal life, term, and hybrid structures across every major Canadian carrier to find the optimal solution for your specific situation.

Want to know what your estate
actually owes in taxes?

We'll show you the number — and the structure that makes it disappear.

Immediate Financing Arrangement · Same Dollar Twice™

Fund the policy.
Keep the capital working.

The IFA strategy is simple in concept and sophisticated in execution: your corporation funds a corporate-owned participating whole life policy, a lender advances capital secured against the policy and balance sheet, and that capital is redeployed back into your business, real estate, or private-market portfolio. The result is the core idea we call Same Dollar Twice™: one premium dollar creates permanent estate liquidity and keeps investment capital moving.

Corporate-Owned Participating Whole Life
Premium Capital Redeployed
CDA Credit at Death
Insurance · Lending · Tax · Legal Coordination

Most clients think the premium dollar is gone.
That is the wrong frame.

Corporate-owned participating whole life solves a major HNW problem: it creates tax-efficient estate liquidity, policy cash value, and a CDA credit at death. The objection is not whether the strategy works. The objection is opportunity cost. The client asks: why would I move $100,000, $250,000, or $500,000 per year away from my business, real estate, or portfolio to fund insurance?

Same Dollar Twice™

An IFA changes the conversation. The premium funds the policy. The lender then advances capital back to the corporation, typically secured by the policy and supported by the broader corporate balance sheet. That borrowed capital is then redeployed into a productive use.

The same dollar now has two jobs: estate liquidity inside the policy and capital deployment outside the policy.

This is not “free insurance.” It is a leveraged corporate strategy. The loan is real, interest is real, collateral requirements are real, and the structure must be modelled under conservative assumptions. But for the right incorporated family, it can remove the false trade-off between protecting the estate and keeping capital productive.

One funding decision.
Two balance-sheet assets.

Asset One

Corporate-Owned Participating Whole Life

Permanent death benefit, growing cash value, estate-tax liquidity, and a CDA credit at death equal to the death benefit less adjusted cost basis.

+
Asset Two

Redeployed Corporate Capital

Loan proceeds can be deployed into operating growth, marketable securities, real estate, or private-market opportunities where the corporation has a credible return expectation.

How the IFA structure actually works.

Five steps. The first is insurance. The second is lending. The third is where the economics change: capital that would otherwise be locked into premiums is redeployed into a productive corporate use.

1
The corporation funds the policy

The operating company or holding company purchases a corporate-owned participating whole life policy on the life of the shareholder, spouse, or jointly insured lives. The policy is designed around estate liquidity, CDA creation, cash value growth, and collateral strength.

2
The policy is assigned as collateral

A lender reviews the policy, corporate balance sheet, shareholder profile, collateral package, and borrowing purpose. When approved, the policy is collaterally assigned and the lender establishes annual advances based on its lending criteria.

3
The lender advances capital back to the corporation

The loan proceeds effectively restore the premium capital to the corporation. The corporation now carries the policy and also has capital available for deployment. Interest is paid on the loan and the principal normally remains outstanding until a later repayment event, refinance, or death claim.

This is the core unlock: the premium funds the policy, and the borrowed capital keeps working.
4
The capital is redeployed into a productive use

The loan proceeds are deployed into business operations, investment assets, real estate, or an approved private-market strategy. Where the borrowed money is used to earn income from business or property, interest deductibility may be available and must be reviewed by tax counsel.

5
At death, liquidity arrives and the CDA credit is created

At death, the insurance proceeds are paid to the corporation. The bank loan is repaid from policy proceeds or other estate/corporate assets. The corporation receives a CDA credit equal to the death benefit less the policy's adjusted cost basis, allowing tax-free capital dividends to be paid to the estate or surviving shareholders through the normal CDA election and corporate administration process.

How this can work with a Faris-style real estate allocation.

One concrete use case is to redeploy annual IFA loan advances into a private real estate strategy. The Faris Capital example is useful because it makes the IFA concept tangible: premium capital funds the policy, loan proceeds are redeployed into U.S. multifamily real estate, and the client now has both estate liquidity and an external investment asset working in parallel.

Annual premium

Example: the corporation pays a $100,000 annual premium into a corporate-owned participating whole life policy designed for long-term estate liquidity and collateral value.

Loan advance

The lender advances $100,000 back to the corporation, subject to underwriting, collateral, loan-to-value limits, and broader balance-sheet support.

Redeployment

The corporation redeploys the $100,000 into a private-market opportunity such as Faris Capital's U.S. multifamily portfolio, where capital is targeted toward value-add real estate cycles.

The real-estate flywheel.

1
Acquire

Capital is deployed into a value-add U.S. multifamily deal.

2
Hold

The 3–5 year hold period targets income improvement, renovation, rent growth, and forced appreciation.

3
Exit

Faris targets a 20% IRR across the full deal cycle, with value primarily realized at exit rather than as guaranteed annual yield.

4
Redeploy

Returned capital can be redeployed into the next opportunity, alongside new annual IFA advances.

Private-market returns are not guaranteed. Faris-specific figures are illustrative only and must be confirmed against current offering documents, investor eligibility, currency exposure, tax treatment, fees, hold periods, and individual suitability.

The five-year objection the IFA solves.

A successful business owner knows he needs permanent estate liquidity, but he keeps delaying the policy because the premiums compete with capital he wants deployed elsewhere. The IFA does not eliminate cost. It changes where the cost sits and allows the capital to keep working.

The client delays coverage

The premium feels like dead capital. The estate remains exposed, the corporation continues compounding, and the family keeps relying on future liquidity that may not be there when CRA wants its cheque.

The client funds protection and keeps capital deployed

The policy is funded, the loan restores capital to the corporation, and the funds are redeployed into a business or investment strategy. At death, the insurance creates liquidity, repays debt as planned, and creates the CDA credit.

Example structure using $100,000 per year

Annual premium$100,000
Annual lender advanceUp to $100,000, subject to approval
Capital redeployedBusiness, portfolio, real estate, or private-market allocation
Policy outcomeDeath benefit + cash value + CDA credit at death
Core resultSame Dollar Twice™

Four outcomes worth quantifying.

The IFA should never be sold as a shortcut. It should be modelled as a capital-allocation decision: policy values, loan balances, interest costs, redeployment returns, tax treatment, CDA impact, and estate liquidity all need to be seen on one page.

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Estate liquidity when it is needed

The estate's largest tax bill often arrives at death. The policy death benefit arrives at the same time, creating liquidity instead of forcing rushed corporate-asset or real-estate sales.

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Capital that stays productive

The lender's loan returns premium capital to the corporation so it can remain deployed in the business, portfolio, real estate, or a private-market strategy.

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A CDA credit at death

At death, the corporate-owned policy creates a Capital Dividend Account credit equal to the death benefit less the policy's adjusted cost basis. That CDA balance allows the corporation to pay tax-free capital dividends to the estate or surviving shareholders, subject to normal tax filing and corporate-administration execution.

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Interest deductibility analysis

Where borrowed funds are used to earn income from business or property, interest deductibility may be available. The use-of-borrowed-money trail must be clean and reviewed by tax counsel.

This is for a specific client profile.
Not everyone should touch it.

The strategy requires a real insurance need, strong corporate cash flow, comfort with leverage, a long time horizon, and a credible place to redeploy capital. Without those conditions, the structure becomes complexity masquerading as planning.

The right profile

  • Significant retained earnings — trapped corporate surplus and a meaningful estate-tax exposure.
  • Productive capital deployment — business growth, real estate, securities, or private-market access where redeployed loan capital has a defined role.
  • Long horizon — typically 15+ years. The flywheel needs time.
  • Strong collateral base — lender comfort matters as much as policy design.
  • Coordinated advisor team — insurance, lending, CPA, and legal execution must be aligned from day one.

Walk away if

  • No permanent insurance need. If the estate-tax/liquidity need is not real, the strategy is forced.
  • Short horizon. Early unwind risk can destroy the economics.
  • Thin cash flow. Premiums, interest, collateral, and tax administration must be serviceable through downturns.
  • No disciplined redeployment plan. Borrowing only makes sense if the capital has a credible job.
  • Leverage discomfort. The loan is real debt. If that creates emotional or operational friction, use a simpler structure.

Powerful structure.
Real risk.

We model IFA under stress before recommending it. The output must show what happens if rates rise, policy dividends fall, collateral requirements change, tax rules shift, or the outside investment underperforms.

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Interest rate risk

IFA loans are commonly floating-rate. Sustained higher rates can materially erode or reverse the strategy's economics.

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Collateral and lender risk

Lenders can require additional collateral, alter lending criteria, reduce advance rates, or refuse future advances. This must be planned for.

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Policy performance risk

Participating policy values depend on guarantees plus future dividends. Lower dividend scales can reduce cash value, collateral value, and projected outcomes.

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Redeployment risk

The outside investment or business use may underperform. IFA does not fix bad capital allocation; it magnifies discipline or exposes weakness.

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Tax and CRA risk

Interest deductibility, CDA administration, collateral insurance deduction, and corporate tax treatment require clean documentation and professional review.

⏱️
Exit-risk mismatch

If the client needs to unwind early, loan repayment, surrender values, taxes, and collateral release can create a materially worse outcome.

Immediate Financing Arrangements are not suitable for every client. Loan availability, collateral requirements, interest deductibility, policy performance, dividend scales, tax treatment, investment performance, and lender terms must be reviewed carefully with qualified tax, legal, lending, investment, and insurance professionals. This page is educational and is not a recommendation, an offer, or tax or legal advice.

See Same Dollar Twice™ run against your numbers.

We model the policy, loan, collateral, interest cost, redeployment path, CDA outcome, and estate liquidity before recommending anything. The strategy either stands up under your facts — or it does not.

The Estate Tax Liquidity Problem

Your estate may owe a tax bill.
The question is whether your family can pay it without selling.

For most incorporated families and real estate investors, the largest estate risk isn't lack of wealth — it's lack of liquidity at the moment that wealth gets taxed. The deemed disposition rules treat every asset you own as if sold at fair market value on the date of your death. Add corporate share gains, RRIF inclusions, and trapped surplus, and the tax bill can force the sale of the very assets your family was meant to inherit. We work with Barrett Tax Law and Lior Levy, CPA, CA to quantify the exposure first — then build the funding mechanism.

Understanding what happens to
your wealth when you die.

Canada doesn't have an "estate tax" — but it has something functionally identical. The deemed disposition rules mean every asset you own is treated as if it were sold at fair market value on the date of your death. The resulting capital-gains tax, RRSP/RRIF tax, and probate fees can be staggering.

Deemed Capital Gains

Every non-registered asset — real estate, investment portfolios, private company shares — is deemed disposed of at death. Under current rules, capital gains are generally subject to a 50% inclusion rate. For Ontario high-income taxpayers, that means the effective tax on capital gains can approach approximately 26.8% of the gain. The problem is not just the rate — it is the liquidity required to pay the tax without forcing asset sales.

RRSP/RRIF Inclusion

Unless rolled to a surviving spouse, the entire value of registered accounts is included as income in your terminal return. A $1M RRIF can generate $500K+ in federal and provincial tax in a single year.

Probate & Administration

Ontario charges 1.5% on estate assets above $50K. On an $8M probate-exposed estate, that's about $119K in probate tax alone — before legal, executor, and administration costs.

Example: $12M Incorporated Estate (Ontario)
Private-company share tax ~$1,605,000
Real estate / portfolio gains tax ~$535,000
RRIF tax liability ~$535,000
Ontario probate tax $119,250
Legal, executor & liquidity costs ~$250,000
Total Estate Liquidity Pressure ~$3.04M+
More than $3M of cash may be required before the family has full control of the assets. If corporate post-mortem planning fails, the drag can be materially higher.

The tools that reduce estate erosion.

Every strategy depends on your specific situation. Here are the most common approaches we use — always in coordination with your tax and legal team.

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Spousal Rollover Planning

Deferring the deemed disposition to the second death through proper spousal rollover elections — and then insuring the liability on the surviving spouse's life or on a joint last-to-die basis.

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Estate Freeze Structures

Locking the current value of your private company shares and shifting future growth to the next generation — reducing your deemed disposition while utilizing the Lifetime Capital Gains Exemption.

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Trust-Based Planning

Alter ego trusts, joint partner trusts, and testamentary trusts each serve different purposes — from probate avoidance to income splitting to protecting assets from creditors and family disputes.

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Corporate Insurance Architecture

Holding insurance inside a corporation, leveraging the Capital Dividend Account, and structuring the corporation's share structure to facilitate tax-efficient extraction of proceeds post-death.

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Charitable Giving Strategies

Donating appreciated securities in-kind, life insurance gifts to charities, and donor-advised funds — strategies that generate tax credits while building a meaningful philanthropic legacy.

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Probate Minimization

Joint tenancy structures, beneficiary designations on registered accounts, multiple wills for private company shares, and trust strategies that keep assets outside the probate estate.

Don't let taxes define your legacy.

Let's build a tax strategy that protects what you've built.

Legacy Optimization

Building wealth is one thing.
Making it last is another entirely.

Legacy optimization is our discipline of coordinating every financial, legal, and insurance decision around a single goal: maximizing what your family receives, what your values preserve, and what your life's work means after you're gone.

Most advisors optimize for accumulation.
We optimize for transfer.

There's a critical distinction between growing wealth and preserving it across generations. Legacy optimization bridges the gap between what you've earned and what your family actually keeps.

01
Tax Efficiency at Death

Minimizing the deemed disposition, optimizing spousal rollovers, utilizing the LCGE, and structuring corporate shareholdings to reduce the terminal tax bill to its absolute minimum.

02
Liquidity Architecture

Ensuring that every dollar of tax owing is covered by tax-free insurance proceeds — so assets never need to be sold, businesses don't need to be broken up, and families have time to grieve before making financial decisions.

03
Wealth Transfer Structures

Trusts, estate freezes, holding company architecture, and beneficiary designations that channel wealth to the right people, at the right time, in the right way — with creditor protection and family governance built in.

04
Values-Based Legacy

Charitable foundations, donor-advised funds, family mission statements, and structured giving that reflect what you stand for — not just what you're worth. A legacy is more than a bank balance.

Three specialists. One coordinated plan.
Zero gaps between them.

Most advisors work in isolation — the insurance broker doesn't talk to the tax lawyer, the accountant doesn't see the estate plan, and you're left coordinating it all yourself. We removed that failure point. Every engagement is architected by three specialists working as one team.

🛡️
Jordan Donsky
HBA, MA, LLQP
Founder — Donsky & Donsky Legacy Optimization

Life insurance and liquidity strategist. Jordan ensures every estate plan has the capital to execute — so families aren't forced to sell assets, break up businesses, or pay CRA from investments at the worst possible moment.

What Jordan brings
  • Corporate-owned whole life strategies
  • CDA credit creation for tax-efficient extraction
  • Liquidity funding for estate tax bills
  • Insurance-backed buy-sell agreements
  • Multi-generational insurance blueprints
⚖️
Dale Barrett
LLB, Tax Lawyer
Founder — Barrett Tax Law · Author, Tax Survival Guide

Leading Canadian tax lawyer. Dale brings the legal and tax architecture that determines how wealth is held, transferred, and defended — from estate freezes to family trusts to cross-border structuring.

What Dale brings
  • Estate freezes & family trust structuring
  • Shareholder agreement modernization
  • LCGE optimization strategies
  • Cross-border & compliance protection
  • CRA dispute resolution
📊
Lior Levy
CPA, CA
Founder — LCAT Professional Corp

Corporate and personal tax specialist. Lior executes the accounting side of the plan — pipeline planning, corporate reorganizations, and post-mortem strategy that turn tax exposure into reinvestable capital.

What Lior brings
  • Pipeline planning to prevent double/triple tax
  • Butterfly / 55(3) reorganizations
  • QSBC purification & LCGE maximization
  • Trapped surplus extraction strategies
  • Multi-company consolidation
When Three Specialists Isn't The Right Shape

For the most complex situations, we route to VIP Family Office.

Some families need more than three coordinated specialists. Multi-jurisdictional structures, $25M+ balance sheets, operating businesses with international footprints, philanthropic vehicles, intergenerational governance frameworks — the kind of complexity that requires a dedicated chief-of-staff function across legal, tax, investment, philanthropic, and family-governance disciplines. For those families, we coordinate with VIP Family Office, a full multi-family office partner inside the iFinallyWill ecosystem.

Donsky & Donsky
The three-specialist team
Insurance, legal, and corporate tax coordinated as one engagement. Most incorporated families.
VIP Family Office
Multi-family office
Full chief-of-staff function. Multi-jurisdictional, $25M+, international, governance-led.

Case study: A family with a $6M estate used the planning process to quantify tax exposure, probate drag, insurance gaps, and family-transfer risk before finalizing their estate-liquidity structure.

Anonymized case study · Family estate review

Ready to optimize your legacy?

Let's map the gap between where you are and where your family needs you to be.

For Incorporated Business Owners

You spent decades building corporate value.
The tax bill at death may force your family to sell it.

For incorporated business owners, the largest single estate exposure is rarely the business itself — it is the deemed disposition of corporate shares, the trapped surplus inside Holdco, and the lack of liquidity to settle either without forcing a sale or compromise distribution to the next generation. We design corporate-owned participating whole life and Immediate Financing Arrangements specifically for this profile, and we coordinate the structure with Barrett Tax Law and Lior Levy, CPA, CA so the insurance, the legal architecture, and the corporate reorganization move as one.

Operating Companies & Holdcos
Real Estate Holding Structures
Professional Corporations
$5M–$50M+ Balance Sheets

Four profiles where this work matters most.

Our practice is structured around incorporated families with significant retained corporate wealth, active capital deployment, and an estate plan that has not been properly stress-tested for liquidity at death. If one of these sounds like you, the conversation is worth having.

🏭
Operating business owners

You own a controlling stake in an Opco worth $3M to $50M+. Significant retained earnings sit in the corporation or a connected Holdco. The business is your primary wealth engine and your largest estate exposure.

🏢
Real estate families

Your portfolio of investment properties or development assets is held through corporate structures with substantial accrued capital gains. Liquidity at death is the single biggest vulnerability.

⚕️
Incorporated professionals

Physicians, dentists, lawyers, and other professionals with mature professional corporations. Years of retained earnings have built meaningful corporate surplus, and the next decision is what to do with it.

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Multi-shareholder companies

Two or more shareholders, an existing or absent shareholder agreement, and unfunded buy-sell obligations. The death of any single shareholder would create a forced transaction the surviving partners cannot easily fund.

Before we recommend, we model.

Every engagement begins with quantifying the actual exposure. Most incorporated families discover the number is materially larger than they expected — and that the funding mechanism is materially simpler than they had been told.

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Deemed disposition on corporate shares

At death, your shares are deemed disposed at fair market value. With significant accrued gains, the resulting tax can run into the millions — due within months of death unless specific deferral planning applies, while assets often are not easily converted to cash.

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Trapped surplus inside Holdco

Retained earnings that have accumulated tax-efficiently inside the corporation can be difficult to extract personally without triggering meaningful tax. We model the cost of various extraction strategies and identify the most tax-efficient path.

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Double and triple taxation risk

Without proper post-mortem planning (pipeline transactions, 164(6) loss carrybacks), corporate shares can be taxed twice or three times before reaching the next generation. A coordinated plan eliminates the duplication.

⏱️
Liquidity timing mismatch

CRA wants its money in months. Selling a business, real estate, or private investments takes years — often at compromised valuations. The mismatch is the single most common cause of forced asset sales in Canadian estates.

⚖️
Unfunded buy-sell obligations

If your shareholder agreement requires the corporation or surviving shareholders to purchase a deceased shareholder's interest, where does that capital come from? An unfunded obligation is not a plan — it is a problem deferred.

The funding solution is the same in every case

Corporate-owned participating whole life. Often paired with an Immediate Financing Arrangement so the capital stays deployed. Coordinated with tax counsel and CPA so the CDA, the share structure, and the post-mortem plan all align.

Three coordinated specialists.
One structure that holds.

Where the work falls across our team:

🛡️
Insurance & capital structure

Jordan Donsky. Corporate-owned participating whole life policy design, carrier selection across every major Canadian insurer, IFA structure with the lender, ongoing policy review, CDA tracking integration with the tax team.

⚖️
Tax counsel & legal architecture

Dale Barrett — Barrett Tax Law, a top Canadian tax law firm. Estate freeze and refreeze design, shareholder agreement architecture, family trust structuring, post-mortem planning under the Income Tax Act, CRA dispute resolution where required.

📋
Corporate tax execution

Lior Levy, CPA, CA — LCAT Professional Corp. Corporate reorganization filings, QSBC purification, pipeline transactions, butterfly / 55(3) executions, ongoing CDA tracking, and the T2 work that converts the strategy into reality on the tax return.

When the structure has to do more than one thing at once.

Most of our engagements involve multiple objectives in tension — tax efficiency, liquidity, control, and intergenerational fairness. Strategies we structure regularly:

Estate freeze & refreeze

Freezing current share value at death, shifting future growth to the next generation, and using the Lifetime Capital Gains Exemption (currently $1.25M+ per individual, indexed) where applicable. Architecture: Barrett Tax Law. Execution: Lior Levy. Insurance integration: Jordan.

Buy-sell funding

Cross-purchase, entity redemption, and hybrid agreements designed and funded with corporate-owned insurance — so the obligation triggered at death has the capital to settle it.

Trapped surplus extraction

Retained earnings inside Opco or Holdco that are difficult to access tax-efficiently. We model the available paths — CDA strategies, capital dividends, tax-efficient corporate redemptions — and structure accordingly.

Pipeline & post-mortem planning

Pipeline transactions to convert deemed-disposition capital gains into a return of capital, eliminating the second layer of tax on corporate share value at death. Time-sensitive and coordinated with the executor.

Multi-company restructure

Consolidation, separation by family branch (butterfly transactions), creditor protection, and operational simplification — structured so the insurance and tax planning compound the benefit.

Shareholder agreement review

Most agreements we review are outdated, structurally flawed, or unfunded. We coordinate with your corporate counsel to align the agreement, the insurance, and the corporate balance sheet so the document actually works when triggered.

Quantify the exposure first.

Before any recommendation, we model your actual estate tax exposure, your retained surplus position, and your funding options across multiple scenarios. The conversation is direct, the math is yours, and the next step is yours to take.

For Real Estate Families

Keep the properties in the family.
Fund the tax bill without forced sales.

Real estate wealth often looks strong on paper and weak on liquidity. Appreciated properties, low adjusted cost bases, refinancing constraints, and family equalization can create a tax bill at death that arrives before the family has clean cash. We model the exposure first, then build insurance, liquidity, and estate-transfer strategies designed to preserve the portfolio and protect the next generation.

Rental Portfolios
Cottages & Second Properties
Holdco-Owned Real Estate
Family Equalization

Illiquid wealth can create
a very liquid tax bill.

The issue is not whether the family is wealthy. The issue is whether the right cash is available at the right time, without selling a property under pressure or damaging a portfolio that took decades to assemble.

🏢

Embedded capital gains

Low-basis real estate can create substantial deemed-disposition exposure at death. Under current rules, capital gains are generally subject to a 50% inclusion rate. For Ontario high-income taxpayers, that means the effective tax on capital gains can approach approximately 26.8% of the gain.

🔒

Liquidity mismatch

The tax bill is cash. The asset is property. Refinancing may not be available quickly, and selling a property can create bad timing, transaction costs, and family conflict.

⚖️

Unequal beneficiaries

One child may want to keep the property. Another may want liquidity. Insurance can create the equalization pool that lets the plan work without forcing one outcome on everyone.

A liquidity strategy that protects
the asset, not just the estate.

Tax exposure model
We estimate the capital gains, probate exposure, and timing pressure tied to each major property or holding structure.
Insurance funding layer
We design permanent insurance to create estate liquidity and, where corporate-owned, CDA value at death.
IFA where suitable
Where appropriate, an Immediate Financing Arrangement can preserve capital deployment while the policy compounds.
Beneficiary equalization
The plan can provide liquidity for non-property heirs while letting the real estate remain intact.
Legal coordination
We coordinate with tax and estate counsel so ownership, wills, trusts, shareholder agreements, and liquidity match.
Next-generation transfer
The objective is not just tax payment. It is preserving control, continuity, and family optionality.
For Incorporated Professionals

Your corporation built the surplus.
Now make it work for your family.

Physicians, dentists, lawyers, accountants, consultants, and other incorporated professionals often accumulate significant after-tax corporate capital. The issue is how to move that capital from corporate balance sheet to family legacy with less tax drag, more liquidity, and fewer forced decisions. Corporate-owned participating whole life can turn retained earnings into estate liquidity, CDA value, and a more controlled transfer plan.

Professional Corporations
Retained Earnings
CDA Planning
Estate Tax Funding

Corporate surplus is efficient
until the family needs it personally.

Retained earnings may be growing inside the corporation, but without the right structure, that capital can face tax friction, estate timing pressure, and a lack of clear transfer mechanics.

🏦

Trapped corporate surplus

Capital that is efficient to retain corporately may be inefficient to extract personally. The planning question is how to reposition surplus without damaging the long-term family outcome.

📈

Passive investment drag

A corporate investment account can create annual tax drag and may not solve the estate liquidity problem when the terminal tax bill arrives.

🧾

Estate liquidity gap

Registered assets, private company shares, and embedded gains can create a cash obligation at death. The family needs funding, not just net worth.

Corporate-owned insurance can turn retained earnings
into a legacy engine.

The policy is not simply an insurance purchase. It is a capital-allocation decision: move corporate dollars into a structure designed for tax-advantaged growth, immediate estate liquidity, and a CDA credit at death.

🛡️

Permanent protection

The death benefit funds tax, protects family capital, and reduces the risk that heirs have to liquidate assets at the wrong time.

💼

Corporate efficiency

Premiums are funded with corporate dollars, and the strategy is designed around the corporation's retained earnings, asset mix, and shareholder structure.

♻️

Same Dollar Twice™

Where suitable, an IFA can allow borrowed funds to be redeployed while the policy continues compounding inside the corporation.

For HNW Families

The goal is not more wealth.
It is a cleaner transfer.

High-net-worth families do not need generic financial planning. They need a coordinated structure that protects after-tax family capital, reduces liquidity surprises, clarifies who receives what, and turns wealth into a durable legacy. We align insurance, tax, estate, charitable, and family-office-style planning around one mandate: preserve more of what you built for the people and causes that matter.

Intergenerational Wealth
Estate Equalization
Philanthropic Capital
Family Office Coordination

Not another product.
A coordinated legacy structure.

The failure point is rarely one isolated decision. It is the gap between advisors, entities, beneficiaries, tax exposure, and liquidity. The plan has to connect the whole family balance sheet.

🧭

A clear family mandate

We clarify the outcome: who must be protected, what assets should stay intact, how much tax must be funded, and what should pass to family, charity, or both.

🏛️

Coordinated specialists

Insurance, tax, estate, accounting, corporate reorganizations, and charitable design must be planned together, not bolted on after the fact.

💧

Liquidity without disruption

The right policy structure can create cash exactly when the family needs it, without forcing the sale of portfolio assets, real estate, or private business interests.

Four decisions that determine
how wealth becomes legacy.

01

Tax and liquidity

Model the estate tax exposure and design the funding mechanism before the family is forced to react.

02

Family equalization

Use liquidity to reduce conflict where one child receives an asset and another needs equivalent value.

03

Philanthropic leverage

Use insurance and estate planning to multiply charitable capital without undermining family inheritance.

04

Governance and execution

Create a plan executors, trustees, professionals, and heirs can actually administer.

Charitable Giving

Give more. Pay less tax.
Leave a legacy that matters.

Strategic philanthropy isn't about writing a bigger cheque — it's about structuring your giving so that every dollar goes further. The right approach can reduce your tax bill, increase your impact, and create a charitable legacy that outlives you.

The smartest donors don't just give more.
They give differently.

Canadian tax law provides extraordinary incentives for strategic charitable giving. Most people leave them on the table.

01
Donate Appreciated Securities In-Kind

When you donate publicly traded securities directly to a charity (instead of selling first and donating cash), you pay zero capital gains tax on the appreciation — and receive a tax credit for the full market value. On a $500K portfolio with $300K in gains, this saves over $80K in tax compared to a cash donation.

02
Life Insurance as a Charitable Gift

A $25,000 premium over 20 years can create a $1M charitable gift at death. Name the charity as owner and beneficiary, and you receive annual tax credits on the premiums. The leverage ratio of insurance makes this the most capital-efficient way to build a philanthropic legacy.

03
Donor-Advised Funds

Receive an immediate tax deduction while retaining advisory privileges over how and when the funds are distributed to charities. This is particularly powerful in high-income years, allowing you to "front-load" your charitable tax credits while distributing to charities over time.

04
Testamentary Charitable Donations

Charitable donations made through your estate (via will or beneficiary designation) generate tax credits that can offset up to 100% of your terminal income. This can effectively zero out the tax on RRSP/RRIF inclusions and deemed capital gains at death.

05
Private Foundation & Family Giving

For families wanting ongoing philanthropic engagement, a private foundation provides control over investment and granting decisions while involving the next generation in values-based giving — creating a family legacy that transcends financial wealth.

Proud Supporters
Causes our clients have helped us champion.

When charitable giving is structured properly, the impact compounds. We've helped clients direct meaningful gifts to organizations like these — every dollar going further than it would have through cash giving alone.

SickKids Foundation
Princess Margaret Cancer Foundation

Make your generosity go further.

We'll show you how to increase your charitable impact while reducing your tax burden.

How We Help

A clear process.
No surprises. No pressure.

We believe that the best financial decisions come from understanding — not from being sold. Here's exactly how working with Donsky & Donsky works, from first conversation to ongoing partnership.

Five steps from uncertainty
to complete clarity.

Step 1: The Discovery Conversation

A 30-minute call where we learn about your situation — assets, family structure, business interests, existing coverage, and goals. We're simply listening to understand whether we can help.

Step 2: The Estate & Tax Analysis

We build a comprehensive picture of your estate — current net worth, projected tax at death, liquidity gaps, and existing insurance coverage. This is the foundation every recommendation is built on. Most families have never seen these numbers.

Step 3: The Strategy Presentation

We present a clear, jargon-free plan that shows exactly how to close the gaps we've identified. Every recommendation includes the rationale, the cost, and the outcome — so you can make informed decisions with complete confidence.

Step 4: Implementation & Coordination

We handle the details — application paperwork, underwriting coordination, trust drafting with your lawyer, beneficiary structure, and ownership registration. We coordinate with Barrett Tax Law and your existing advisors to ensure everything aligns.

Step 5: Annual Review & Optimization

Your life changes. Tax laws change. Markets change. We meet annually to review your plan, adjust coverage, and ensure the structure still serves your goals. Legacy optimization is a living process, not a one-time transaction.

Our commitments to you.

  • Complete transparency — you'll always know what we recommend and why
  • No cold calls, no high-pressure tactics, no product pushing
  • Independent, carrier-neutral recommendations across every major insurer
  • Coordinated planning with your existing legal, tax, and investment advisors
  • Plain-language explanations — we don't hide behind jargon
  • Responsiveness — we return calls and emails within one business day
  • Confidentiality — your financial information is treated with absolute discretion

The first step is a conversation.

A direct conversation about whether and how we can help.

Email Jordan
Our Solutions

The right tool for
every part of the puzzle.

We don't believe in one-size-fits-all solutions. Every recommendation is tailored to your specific situation, chosen from a comprehensive toolkit of insurance, investment, and planning instruments.

Protection products,
strategically deployed.

🛡️
Permanent Life Insurance

Whole life and universal life policies designed for estate tax coverage, wealth transfer, and corporate insurance strategies. Guaranteed death benefits that create certainty in an uncertain world.

⏱️
Term Life Insurance

Cost-effective temporary coverage for specific time-bound needs — mortgage protection, income replacement during child-rearing years, and bridge coverage during business growth phases.

🏥
Disability & Critical Illness

Protecting your earning capacity — the most valuable asset most people own. DI replaces income if you can't work; CI provides a lump sum upon diagnosis of covered conditions.

🏢
Group & Executive Benefits

Attracting and retaining top talent through competitive benefit packages. Individual executive carve-outs, RCA structures, and supplemental coverage beyond standard group plans.

Beyond products:
the strategies that tie it all together.

📊
Estate Tax Analysis

A complete calculation of your estate's tax exposure at death — capital gains, registered account inclusions, and probate fees — so every decision is grounded in real numbers.

🔍
Insurance Audit

A review of all existing coverage — personal and corporate — to identify overlaps, gaps, ownership issues, and beneficiary misalignments. Many clients discover they're both over-insured and under-protected.

🤝
Advisor Coordination

We work alongside your accountant, lawyer, and investment advisor to ensure every strategy is aligned. Insurance, tax, legal, and investment shouldn't operate in silos.

📋
Succession & Continuity

Business succession planning, buy-sell agreement structuring and funding, key person coverage, and corporate reorganizations that facilitate orderly ownership transitions.

Not sure which solutions you need?

That's exactly what our discovery conversation is for.

VIP Family Office

When wealth becomes an institution.

For incorporated families and entrepreneurs whose balance sheets, jurisdictions, and intergenerational structures have outgrown the traditional advisory model, we coordinate with VIP Family Office — a full multi-family office partner inside the iFinallyWill ecosystem. Where Donsky & Donsky brings three coordinated specialists, VIP Family Office adds a dedicated chief-of-staff function across legal, tax, investment, philanthropic, and family-governance disciplines — structured as a single, accountable team running the family enterprise as an institution.

$25M+ Balance Sheets
Multi-Jurisdictional
Intergenerational Governance
Dedicated Chief-of-Staff

Five conditions that point toward a family office structure.

Most incorporated families are served beautifully by a coordinated three-specialist engagement. A meaningful minority outgrow that model. The signals are usually structural rather than purely a function of net worth — though scale matters.

🌐
Multi-jurisdictional structures

Operating businesses, real estate, or investment vehicles spanning Canada, the US, and one or more international jurisdictions. The coordination cost across professional teams in different countries becomes a full-time job in itself.

🏛️
Multiple operating businesses

A primary operating company plus one or more separate enterprises, real estate operations, holding structures, and investment partnerships. Each entity has its own tax, legal, and governance requirements that must coordinate at the family level.

👥
Intergenerational governance needs

Multiple adult children, in-laws, trusts with distinct beneficiary classes, family employment arrangements, and the question of how decisions get made across generations. Governance becomes its own discipline.

🎁
Significant philanthropic intent

Private foundations, donor-advised funds, named gifts to institutions, or operating charitable enterprises. Philanthropic strategy needs to coordinate with corporate, tax, and estate planning — not run alongside it.

📈
Scale: typically $25M+ across structures

Aggregated balance sheet across operating companies, real estate, investment portfolios, and personal assets in the $25M to $500M+ range. Below this scale, a coordinated specialist engagement usually serves better.

⚖️
If most of these apply, the conversation matters

If three or more of the above describe your situation, the question is rarely whether you need a family office structure — it is whether you have the right one. We can help you assess what is in place today and what might serve better.

Two tiers of service.
One ecosystem behind both.

The Donsky & Donsky engagement and the VIP Family Office engagement are both structured around the same underlying philosophy: that wealth preservation is a coordinated discipline, not a collection of products. The difference is the scope, the cadence, and the chief-of-staff function. Where Donsky & Donsky engagements are project-based with annual reviews, VIP Family Office is a continuous operational relationship.

Donsky & Donsky

Coordinated specialist engagement

  • Structure: Three coordinated specialists (Jordan, Dale, Lior) across insurance, legal, and corporate tax.
  • Engagement model: Project-based, with annual review and reprojection.
  • Typical scope: Estate liquidity strategy, COLI / IFA design, freeze and post-mortem planning, shareholder agreement alignment.
  • Coordination: With your existing CPA, corporate counsel, and investment advisor.
  • Best for: Incorporated families, real estate investors, and professionals with $5M–$25M aggregate balance sheets.
VIP Family Office

Multi-family office relationship

  • Structure: Dedicated chief-of-staff function plus an integrated team across legal, tax, investment, philanthropic, and governance.
  • Engagement model: Continuous operational relationship. Quarterly reviews. Real-time response to events.
  • Typical scope: Everything in the Donsky engagement plus investment oversight, philanthropic strategy, governance frameworks, family employment, education.
  • Coordination: Becomes the central coordinating function across all professional advisors.
  • Best for: Families with $25M+ aggregate balance sheets, multi-jurisdictional structures, and intergenerational governance needs.

Six disciplines.
One operational team.

The VIP Family Office mandate is to run the family enterprise as a coordinated institution — not as a collection of separate professional relationships. The disciplines below are present in every engagement, weighted to the family's actual situation.

📜
Estate & tax architecture

Estate freezes, family trusts, post-mortem planning, cross-border structures, and the ongoing legal architecture that determines how wealth is held, transferred, and protected. Coordinated with Barrett Tax Law and the family's existing counsel.

🛡️
Insurance & liquidity

Corporate-owned participating whole life, Immediate Financing Arrangements, key-person and buy-sell coverage, and the ongoing review of insurance against estate exposure. Designed and managed by Donsky & Donsky inside the engagement.

📊
Investment oversight

Coordination of investment managers, asset allocation review, alternative investment evaluation, and consolidated reporting across all family entities. Investment management itself remains with the family's chosen managers.

❤️
Philanthropic strategy

Private foundation governance, donor-advised funds, charitable insurance, gift-of-securities strategies, and named-gift coordination. Designed to integrate with corporate and estate planning, not to run alongside it.

👥
Family governance & education

Family councils, decision-making frameworks, governance documentation, conflict resolution processes, and financial education for the next generation. The architecture that lets wealth pass through generations without dissolving.

⚙️
Operational chief-of-staff

A single point of accountability who coordinates across every professional advisor, ensures decisions get made and executed, runs quarterly reviews, and translates the family's intent into structured action. This is the function that distinguishes a family office from a coordinated advisory engagement.

Donsky's role inside a VIP engagement.

VIP Family Office engagements are led by a dedicated family-office team. Within those engagements, Donsky & Donsky takes a defined role: the insurance and liquidity architecture for the family. Specifically: corporate-owned participating whole life policy design across multiple corporations, Immediate Financing Arrangement structures where appropriate, key-person and buy-sell coverage across the operating businesses, ongoing policy review, CDA tracking, and integration with the legal and tax planning. Where Barrett Tax Law and Lior Levy participate, that work is coordinated through the VIP Family Office structure rather than separately.

The practical effect for the family: a single coordinated team, a single operational cadence, and an insurance and liquidity strategy that fits inside a much larger architecture rather than sitting alongside it.

If this sounds like your situation, the conversation matters.

VIP Family Office engagements are not for every family, and we will tell you directly if the fit is wrong. The first step is a direct conversation about your structure, your jurisdictions, your family situation, and what is in place today. From there, we can recommend the right tier and the right team.

Our AI Advantage · What Every Donsky Client Receives

Most firms tell you they have a plan.
We can show you the numbers.

Estate planning, tax exposure, multi-decade liquidity — these aren't questions to handwave at. They're questions with answers, and our clients see them: a complete, dynamic model of their net worth, their tax owing at every age, and exactly where every dollar will land. Not a 47-page binder that goes stale in six months. A live picture. Updated continuously. Available the moment you ask.

How It Works
Real Tax Numbers, Not Estimates
Updated Continuously, Not Annually
Enterprise-Grade Security (SOC 2 Type II)
Built Into Every Engagement

Three things every other firm can't show you.

These aren't reports we generate quarterly and email you. They're live, continuous, and queryable — updated the moment any input changes, accessible the moment you have a question.

📊
A Live Net-Worth Model

Your complete financial picture in one view — every account, every property, every policy, every corporate holding. Updated continuously, not snapshotted annually. The first time most clients see this, they tell us it's the clearest picture they've ever had of their own wealth.

📈
Year-by-Year Tax Projection

Exactly what your estate would owe CRA at age 65, 75, 85, and at death — modeled across every account, deemed disposition, RRIF withdrawal, and corporate distribution. Not an estimate. The actual number, every year, indexed to current tax law.

🔍
Real Scenario Stress-Tests

"What if I sell the cottage?" "What if I retire two years earlier?" "What if my Holdco distributes $500K next year?" Run any scenario in seconds and see the full downstream impact — tax, liquidity, estate value at every age. The answers other advisors take weeks to model, you get in real time.

You've been told you have "a plan."
But does anyone actually know the numbers?

Most Canadians work with multiple advisors — one for investments, one for insurance, one for accounting, maybe a banker. The problem isn't a lack of advice. The problem is that no one has ever pulled it all together into a single picture. And without that picture, critical numbers stay invisible until it's too late to act on them.

The Unknown Tax Bill

If you died tomorrow, what would your estate owe CRA? For most clients we meet, the answer is a six- or seven-figure number they've never seen calculated. By the time it's discovered, the family is already forced to sell assets to pay it.

🧩
The Scattered Picture

Your investments are at one firm. Your insurance at another. Your corporate accounts with your accountant. Your real estate on a personal spreadsheet. No one sees the whole picture — which means no one can tell you where the holes are.

📆
The 20-Year Blind Spot

Retirement at 65 might look fine. But what about at 75, when RRIF withdrawals push you into the top tax bracket? Or at 85, when your spouse's deemed disposition triggers? Without modeling the future, you're planning in the dark.

Quantifying an estate is hard.
Most firms don't even try.

The reason your other advisors can't tell you exactly what you'll owe in tax at age 75 is that the math is brutal — multi-decade projections across personal, corporate, registered, non-registered, real estate, insurance, and CDA pools, with every tax rule in CRA's playbook compounding across decades. It takes specialized tooling that most independent firms simply don't have access to. We do — and that's what makes the conversation different at Donsky & Donsky.

The Engine Behind The Numbers

Built on Friedmann.ai — Canada's first AI-native planning platform

We selected Friedmann.ai after evaluating every planning platform in the Canadian market. It's the only tool we found that combines real-time tax modeling, corporate structure analysis, multi-carrier insurance integration, and AI-driven scenario planning — all with enterprise-grade security and compliance.

Our clients never log in to Friedmann directly. They sit across from us, ask questions, and we run the numbers in front of them. The tool is the engine; the conversation is what matters.

Friedmann.ai is built in partnership with IBM and certified SOC 2 Type II. Founded by Michael Dutra (CFP, CLU, TEP), a 15-year veteran of Canadian financial services.

What The Tech Enables
Scenarios in seconds, not weeks
"What if I retire at 62?" "What if I sell the business next year?" Every question answered in real time during the meeting.
📄
Document ingestion, not data entry
Upload tax returns, statements, corporate filings — the system reads them. You don't fill out forms, we don't transcribe spreadsheets.
🏦
23 Canadian insurance carriers integrated
Coverage, pricing, and structure compared instantly across the full Canadian market — not one carrier's catalog.
🔒
Bank-grade security
SOC 2 Type II certified, IBM Cloud infrastructure. Your financial data is held to the same standard as a major Canadian bank.

Your complete financial picture —
the way it should have always looked.

These are the reports and analyses we walk you through when we engage. Each one is generated from your actual financial data and updates in real time as your circumstances change.

01
Complete Net Worth Statement

Every asset — personal, corporate, registered, non-registered, real estate, private holdings — in one live view. Automatically updated. No more wondering where the numbers actually are.

Tells You →
Exactly what you own, what it's worth, and how it's structured for tax.
02
Tax Exposure — Today

Your current-year tax picture — personal, corporate, capital gains, investment income, dividends. Where you're paying tax unnecessarily, where you're missing shelters, where the inefficiencies hide.

Tells You →
How much tax you're paying now and where it's coming from.
03
Tax Exposure — At Death

The number that matters most — and that almost no one has calculated. Deemed disposition on RRSPs, capital gains on real estate, corporate shares, US-situs assets, probate, and final return tax. Your estate's full liability, in one number.

Tells You →
What CRA will owe your estate, and whether your family has the liquidity to pay it.
04
Retirement Modeling

Year-by-year projection from today through age 95. Income sources, tax bracket movement, RRIF minimums, OAS clawback, CPP timing, and capital depletion curves — all modeled with precision.

Tells You →
Whether you'll run out of money, and at what age you become tax-inefficient.
05
Live Scenario Modeling

"What if I sell the cottage next year?" "What if I add $500K in life insurance?" "What if my spouse and I split RRIF withdrawals differently?" Instant, side-by-side comparisons of any decision you're weighing.

Tells You →
The financial impact of every major decision — before you make it.
06
Optimization Roadmap

The action plan. Specific, prioritized recommendations — insurance structures, corporate strategies, trust planning, charitable giving, timing of asset sales — quantified by dollar impact, ranked by urgency.

Tells You →
Exactly what to do, in what order, and how much each move is worth.
How We Use It

Built into every engagement.

Quantitative modelling is not an add-on for our clients. It is the foundation of how we think and how we recommend. Before we structure a corporate-owned policy, propose an Immediate Financing Arrangement, or design an estate freeze, we run the numbers under multiple scenarios — and we walk through them with you so the math is yours, not ours.

For incorporated families with meaningful balance sheets, the question is not whether you can afford rigorous analysis. It is whether you can afford a recommendation made without it.

Live
Modelled with you
Multi-Scenario
Stress-tested outcomes
Ongoing
Updates as life changes

Your picture, built in real time —
live, on our call together.

This isn't a two-week exercise. When you onboard as a client, you enter your information once and the analysis is running instantly. Every scenario, every tax number, every retirement projection calculates in real time — so we can adjust, model, and explore right there on the call with you.

1
Onboarding

Enter your information once

Through our secure portal, you input or upload the fundamentals — assets, income, liabilities, registered accounts, corporate holdings, insurance in force. Friedmann's document ingestion reads tax returns, statements, and policies automatically. Most clients complete this in under an hour.

2
Instant Analysis

Your full picture — immediately

The moment your data is in, every calculation is live. Net worth. Tax today. Tax at death. Retirement projection through age 95. No waiting weeks for a planner to build a spreadsheet — the AI has already modeled it.

3
Live Review

We walk you through it — and adjust on the fly

We sit down together — in person or on video — and go through your picture screen by screen. What happens if you retire at 62 instead of 65? What if you sold the cottage next year? What if you added $1M in life insurance? Every scenario recalculates instantly, live on the call. You see the answer before you finish asking the question.

4
Action Plan

We identify the three to five moves that matter most

Out of every possible optimization, we surface the ones with the highest dollar impact — ranked and quantified. Insurance restructuring, corporate strategy, trust planning, charitable timing, RRIF sequencing. You leave with a clear, prioritized roadmap — not a 60-page PDF to forget about.

Ongoing · Living Plan

Your plan stays live — forever

Life changes. Tax law changes. Portfolios change. Your plan updates with every new piece of information — so the numbers you saw on our call are still accurate five years from now. This is a living plan, not a static PDF that ages in a drawer.

Built for families and business owners
who want to actually see the picture.

Friedmann is most valuable when there's complexity to untangle — multiple income sources, corporate and personal assets, spouses with different tax positions, or significant estate exposure to model. If any of these describe you, the clarity is worth the hour it takes to sit down for the review.

🏢
Business Owners

Corporate assets, personal assets, Holdco structures, shareholder agreements, and eventual succession or sale — all modeled together. See exactly how corporate decisions affect your personal picture and vice versa.

👥
High-Net-Worth Families

Real estate portfolios, investment accounts, insurance, registered plans, and generational wealth flow. One coordinated model across the family — not fragmented pictures from five different advisors.

🎯
Pre-Retirees (55–70)

The decade before and after retirement is where most tax inefficiencies lock in permanently. RRIF strategy, CPP timing, OAS clawback avoidance, and capital drawdown sequencing — all need to be modeled before they happen.

🏘️
Real Estate Investors

Properties trigger capital gains at death unless principal residences. For investors with multiple properties, the deemed disposition tax can be catastrophic. Friedmann models it so you can plan for it.

💑
Couples Planning Together

Spousal income splitting, pension income sharing, RRIF melting, and the two deemed dispositions that happen sequentially — modeled across both lifetimes, not just one.

🎁
Charitable & Legacy-Minded

If giving is part of your plan, Friedmann models the tax-efficient paths — donation timing, flow-through shares, donor-advised funds, and charitable insurance — quantified in dollar impact, not general principles.

The insights clients didn't know they needed.

A few examples of what Friedmann has surfaced for Donsky & Donsky clients in recent reviews. Names and specifics changed for privacy.

Business Owner · Age 58

"I had no idea my estate would owe $2.4M in tax."

Operating company, real estate portfolio, and RRSPs combined triggered a deemed disposition tax liability he had never seen calculated. Friedmann surfaced it in the first pass.

Result: Insurance-funded liquidity strategy. $2.4M covered at $0.14 on the dollar over his remaining lifetime.
Retired Couple · Ages 67 & 64

"We were about to trigger OAS clawback for 12 straight years."

Their existing drawdown strategy would have pushed combined income above the OAS threshold from 71 onward. Friedmann modeled a restructured withdrawal sequence that eliminated the clawback entirely.

Result: $84,000 in OAS benefits preserved over retirement. Zero change to lifestyle.
Family With Corporate Wealth · Age 52

"$1.1M in trapped surplus I didn't know I could extract."

Retained earnings in his Holdco were sitting idle. Friedmann identified a combination of corporate-owned insurance and CDA strategy that could move that capital into the family more tax-efficiently over time, subject to professional review.

Result: Plan designed with LCAT and Barrett Tax Law. Execution underway.

Enterprise-grade security.
Your data stays yours.

Financial planning requires sharing sensitive information. We built this around a platform engineered for institutional security from day one.

🔐
SOC 2 Type II
The same security standard used by major banks and institutional investors.
☁️
IBM Cloud Infrastructure
Built on IBM technology. Canadian data residency. Enterprise-grade backup and disaster recovery.
🇨🇦
Canadian Platform
Built in Canada, for Canadian advisors and families. Designed around our tax system and regulations.
🛡️
Your Data, Your Control
Fully audit-logged. Access controlled. Removable at your request at any time.

See your complete picture.
Find out what it's costing you not to.

Onboard as a client, enter your details once, and see your complete picture in real time — live on our call together. Zero cost. Zero obligation. Clarity that most families never experience.

Email Jordan

Friedmann.ai is a trademark of FriedmannAI Inc. Donsky & Donsky Legacy Optimization Inc. is a licensed user. All analysis is subject to the accuracy of information provided and should be reviewed in conjunction with professional legal, tax, and financial advice.

About Us

Built on the belief that
wealth should outlast
the people who built it.

Donsky & Donsky Legacy Optimization Inc. is a family practice, founded by Gordon and Jordan Donsky on a simple premise: that the transition of wealth from one generation to the next is too important to leave to chance, too complex to handle alone, and too personal for a generic approach. Two generations of Donskys. Over five decades of combined expertise. One standard.

Two generations.
One standard of excellence.

Donsky & Donsky is a family practice by design. The name reflects a father-and-son partnership built on more than five decades of combined expertise in accounting, tax strategy, insurance, and legacy planning — the disciplines that determine whether wealth survives the transition between generations.

Founder & Managing Partner

Jordan Donsky is a senior estate-planning and insurance strategist focused on complex incorporated families, business owners, and private-client legacy structures. For over two decades, his work has focused on a single discipline: ensuring that wealth built over a lifetime is not eroded by tax, probate, or poor coordination at the moment it transfers to the next generation.

His expertise sits at the intersection of tax minimization, insurance architecture, and legacy design — building structures that reduce CRA exposure, fund estate tax liabilities with tax-advantaged capital, and preserve family businesses and portfolios intact across generations. He specializes in corporate-owned whole life strategies, Capital Dividend Account optimization, leveraged insurance arrangements, estate freezes, and multi-generational liquidity planning for families with $2M to $50M+ in assets.

Jordan's path into wealth advisory was unconventional. He holds a Master's degree in psychology and trained as a Cognitive Behavioural Psychotherapist before moving to New York to practise as a management consultant. He has since founded several businesses of his own. It is this combination — the clinical understanding of how families actually make decisions, the strategic discipline of management consulting, and deep technical expertise across tax, insurance, and estate planning — that allows him to serve as the financial quarterback for the families, entrepreneurs, and professionals he advises, coordinating accountants, lawyers, and other specialists around a single coherent plan.

Jordan co-founded iFinallyWill.com alongside Dale Barrett (Barrett Tax Law) — a digital estate planning platform built to make foundational estate documents and tax analysis accessible to every Canadian. For complex corporate and estate mandates, he works as part of a three-specialist team alongside Dale Barrett on legal architecture and Lior Levy, CPA, CA (LCAT Professional Corp) on corporate tax and post-mortem strategy. That same partnership extends upward into VIP Family Office — co-founded by Jordan, Dale, and Lior — which delivers institutional-grade advisory to families with $10M+ in complex assets, where insurance, legal, and tax disciplines need to operate as a single coordinated practice rather than three separate engagements.

His conviction is simple: no family should ever face a financial crisis at the worst possible moment. With the right planning, done in advance, it is almost always preventable — and that preventable failure is exactly what a lifetime of work deserves to be protected against.

Jordan Donsky
Jordan Donsky
HBA, MA, LLQP
Founder & Managing Partner
Specialization
Senior HNW Insurance & Estate Liquidity Strategist
Master's Degree in Psychology
Former Cognitive Behavioural Psychotherapist
Former Management Consultant — New York City
Co-Founder, iFinallyWill.com
Co-Founder, VIP Family Office
20+ Years in Wealth & Estate Advisory
Specialist: High-Net-Worth & Business Owner Planning
🎾Tennis Player (still chasing Gordon's family doubles record)
Gordon Donsky with granddaughter
Gordon Donsky
LLQP
Co-Founder & Rainmaker
Experience
30+ Years in Accounting, Entrepreneurship & Insurance Advisory
Practised as an Accountant — Public & Private Sector
Former Business Owner & Successful Entrepreneur
30+ Years in Life Insurance Planning for HNW Families
🎾Former Singles & Doubles Tennis Club Champion (still undefeated at family doubles)
🏆Ranked #1 Grandfather

Co-Founder & Rainmaker

Gordon Donsky brings more than three decades of experience across three disciplines that rarely converge in a single practitioner: accounting, entrepreneurship, and licensed insurance advisory. It is this exact combination — understanding how businesses are built, how they are taxed, and how they are protected — that makes his counsel invaluable on the most complex family mandates.

He began his career as an accountant, working directly with Canadian business owners on corporate accounting, tax strategy, and financial planning. That work gave him a foundational understanding of how wealth is created inside private corporations — and how easily it can be eroded by poor structure, outdated planning, or missed opportunities. He went on to build and operate successful businesses of his own, giving him the entrepreneur's perspective that most advisors can only theorize about.

For more than three decades, Gordon has focused on life insurance and estate advisory — translating his accounting and business experience into tax-advantaged, multi-generational wealth transfer strategies. His clients include business owners, professionals, and multi-generational families where the planning must work as well for the children and grandchildren as it does for the founder.

Off the desk, Gordon is a former tennis club champion — a title he still brings up occasionally, particularly at family dinners. The same patience, strategy, and refusal to back down from a difficult point that made him a force on the court shows up in how he approaches every client mandate: play the long game, don't rush the shot, and know where the ball is going three moves ahead.

His role at Donsky & Donsky is by design: the co-founder whose experience anchors every family business engagement. A practice that plans for the next generation should be built by someone who has already lived through one.

Why It Matters That We Are Donsky & Donsky

We put our family name on every plan
because we understand exactly what's at stake.

Most advisory firms are built to scale. Ours is built to last. When two generations of Donskys work on the same mandate, what you receive isn't just technical expertise — it's a family practice that understands, personally, what it means to protect what's been built. That is the standard every client deserves. That is the standard we insist on.

A network of specialists,
coordinated around your family.

We don't try to be everything. Instead, we've built strategic partnerships with best-in-class specialists — each focused on their area of expertise, all working together on your behalf.

⚖️
Barrett Tax Law

Our legal and tax architecture partner. Dale Barrett and his team handle corporate reorganizations, estate freezes, trust planning, and tax dispute resolution. Where law and tax intersect with your legacy, Barrett Tax Law is at the table.

📊
LCAT Professional Corp

Our corporate accounting and tax implementation partner. Lior Levy, CPA, CA handles corporate reorganizations, pipeline and butterfly planning, QSBC purification, trapped surplus extraction, and post-mortem strategy. The accounting execution that turns the plan into reality.

💎
VIP Family Office

For complex estates exceeding $10M, VIP Family Office provides institutional-grade advisory services — investment management, tax optimization, multi-generational planning, and concierge-level coordination.

📋
iFinallyWill.com

Our digital estate planning platform. Legally valid wills, powers of attorney, estate snapshots, and the Treasure Chest — a comprehensive system for documenting everything your executor needs to know.

Get to know us.

We'd love to hear about your situation and see if we're the right fit.

Our Philosophy

We believe wealth management
should be personal, permanent,
and purposeful.

These aren't marketing slogans. They're the principles that guide every recommendation, every conversation, and every relationship we build.

"The measure of a great advisor isn't the products they sell — it's the problems they prevent."

Structure before product.

We never recommend a product until we understand the structure it needs to fit into. Insurance, trusts, corporate architecture — these are tools. Without a blueprint, they're just expenses. Our job is to build the blueprint first, then select the tools that serve it.

Independence is non-negotiable.

We're not owned by any carrier, bank, or product manufacturer. This means we can recommend exactly what's right for you — not what earns us the highest commission. When we compare products, we compare them honestly. When a solution isn't needed, we say so.

Clarity over complexity.

Financial planning is complex enough without advisors making it worse. We explain everything in plain language. If you don't understand a recommendation, it's our fault — not yours. You should always know what you're buying, why you're buying it, and what happens if your circumstances change.

Legacy is more than money.

We optimize for the full picture — financial security, family harmony, charitable impact, and peace of mind. A legacy plan that maximizes dollars but creates family conflict isn't a good plan. We build structures that preserve both wealth and relationships.

Our philosophy in action?
That starts with your story.

Direct Answers

The questions HNW prospects ask first — and the questions their CPAs ask next.

Most of these questions came directly from incorporated clients, their accountants, or their tax counsel. We've organized them by category so you can find the ones that matter to your situation. Where the answer involves a strategy decision rather than a fact, we say so.

On the strategy itself.

For incorporated families, premiums paid by the corporation use after-tax corporate dollars (typically taxed at small-business or general corporate rates) rather than personal dollars (taxed at top marginal rates). At death, the corporate-owned policy creates a Capital Dividend Account (CDA) credit equal to the death benefit less the policy's adjusted cost basis, allowing tax-efficient flow of proceeds to shareholders or the estate. The structural economics often favour the corporate route by a meaningful margin — but suitability depends on the corporate balance sheet, share structure, and intended use of the proceeds. We model both scenarios before recommending.
Term insurance solves a temporary problem: protecting against the financial impact of premature death. Universal life is a flexible product that performs well in some scenarios and poorly in others depending on funding discipline. Participating whole life is the only structure that compounds tax-efficiently inside a corporation indefinitely, generates predictable cash surrender values, and produces a death benefit timed exactly to estate liquidity needs. "Buy term and invest the difference" is a sound principle for personal coverage. Inside a corporation, with a multi-decade horizon and a CDA mechanism, the math frequently favours participating whole life. We will run both projections.
The Capital Dividend Account is a notional tax account inside a private corporation. At death, the corporate-owned life insurance death benefit less the policy's adjusted cost basis credits the CDA. That CDA balance allows the corporation to pay tax-free capital dividends to shareholders or the estate. For incorporated families, this is one of the most powerful intergenerational wealth-transfer mechanisms in the Canadian tax system, with the CDA balance confirmed and reported through the corporation's normal tax administration.

On how the structure actually works.

Yes — and the leverage is real, intentional, and not for everyone. The corporation borrows against the policy's cash surrender value from a specialized IFA lender, redeploys the borrowed capital into the business or investments, and uses the eventual death benefit to retire the loan. The economics work when the redeployed capital can produce a return materially above the interest cost over a long horizon, and when the underwriting profile, time horizon, and balance sheet support the structure. They do not work for short horizons, volatile cash flow, or families uncomfortable with corporate debt against the policy.
Where the borrowed funds are used to earn business or investment income and the structure satisfies CRA's tracing requirements, the interest may be deductible at the corporate level under current rules. Deductibility is fact-specific, depends on the actual use of borrowed funds, and must be confirmed by qualified tax counsel and your CPA. We do not represent interest deductibility as automatic, and we do not recommend strategies that rely on aggressive interpretations.
IFA loans are typically floating-rate, so the cost of borrowing rises with prevailing rates. If rates rise meaningfully and stay elevated, the strategy's economics deteriorate — potentially to the point where the cost of the loan exceeds the return on redeployed capital. We model multiple interest-rate scenarios before recommending an IFA, including stressed environments, and we revisit the assumptions annually for clients in an active IFA structure. This is one of the most important risks of the strategy and we discuss it explicitly.
An IFA is designed to be held for decades. If it must be unwound in the early years, surrender values, loan repayment, and tax consequences may produce a worse outcome than not having implemented the strategy. This is why time horizon and stable cash flow are non-negotiable suitability conditions on our side. We will decline to implement an IFA where the time horizon, stability, or capital position do not support the structure.

On who this is for — and who it isn't.

The economics tend to work meaningfully for corporations with retained earnings of $1M+ and a clear deployment thesis for redeployed capital, and they scale well into the $5M–$50M+ range. Below roughly $1M of retained earnings, simpler strategies often serve better. Above $50M, the strategies layer differently and we typically combine multiple approaches across multiple corporations. The suitability question is rarely just size — it is the combination of balance sheet, deployment options, time horizon, and underwriting profile.
Short time horizons (under 10–15 years), no genuine need for permanent insurance, volatile or thin corporate cash flow, discomfort with corporate debt on the balance sheet, and underwriting profiles that cannot support the policy at standard rates. We will tell you directly if any of these apply to your situation.
For a corporate-owned participating whole life policy: dividend scale risk (carrier performance over decades), tax law risk (CDA mechanics and corporate insurance treatment can change), and underwriting risk (health, lifestyle, family history). For an Immediate Financing Arrangement, add: interest rate risk, lender terms and collateral risk, and time-horizon mismatch risk. We walk through each of these in detail before any recommendation, and we model outcomes under stressed assumptions.

On the engagement and how we coordinate.

We expect to work alongside them, not around them. Most of our engagements involve coordinating with the family's existing CPA, corporate counsel, and investment advisor. Where additional tax-law architecture is required and our clients prefer it, we coordinate with Dale Barrett (Barrett Tax Law). Where corporate tax execution is required, we coordinate with Lior Levy, CPA, CA (LCAT Professional Corp). The choice of who executes is the client's — we are neutral on the team composition as long as the work coordinates.
An initial direct conversation to understand the corporate balance sheet, family situation, and existing structures. A modelled estate-tax exposure analysis and a comparison of funding options. A coordinated recommendation across insurance design, tax structure, and (where applicable) IFA architecture. Implementation in coordination with your existing or our recommended tax and legal team. Annual review thereafter, with reprojection as circumstances change.
For insurance work, we are compensated by the issuing carrier in the form of standard industry commission. We are independent and carrier-neutral, with access to every major Canadian carrier, and our recommendation is always based on the structure that best fits the client's situation. Where additional legal or accounting work is required outside of insurance, those services are billed directly by Barrett Tax Law and Lior Levy under their own engagement letters. We disclose all of this clearly before any decision.
A 30-minute direct conversation. We listen, ask questions about your corporate balance sheet, family situation, and goals, and tell you honestly whether we can help. No sales pitch. If the fit is right, we propose a modelling exercise. If it isn't, we will say so.

On what to do with what you already have.

Almost never. Replacement of existing permanent insurance is rarely in the client's interest and often is not. What is more common: restructuring ownership (personal to corporate, or between Opco and Holdco), updating beneficiary designations, layering additional coverage to meet expanded liquidity needs, or auditing the policy to ensure it is performing as illustrated. We conduct policy audits regularly and recommend replacement only when the math clearly justifies it.
We will model both side by side honestly. If the existing proposal is structured correctly for your situation, we will say so — we have no incentive to displace work that is already serving you well. If the existing proposal has structural issues or omits relevant alternatives, we will explain why and let you make the decision. We do not pretend to be the only firm capable of building these structures.
Yes — almost always. Most shareholder agreements we review are outdated, structurally flawed, or unfunded. The agreement may obligate the corporation or surviving shareholders to purchase a deceased shareholder's interest at a price and on terms that no one has actually planned to fund. Reviewing and aligning the agreement with the corporate balance sheet and the insurance is one of the most common pieces of work we do.

Have a question we haven't covered?

We would rather have the conversation directly than try to anticipate every situation in print. Reach out and we will give you a straight answer.

Contact Us

Let's start with
a conversation.

Whether you have a specific question, want to schedule a discovery call, or just need to talk through your situation — we're here. No obligation, no pressure, no sales pitch.

📞
Call Us

1-888-600-8002
Monday – Friday, 9am – 6pm EST

✉️
Email Us

jordan@donskywealthmgmt.com
We respond within one business day

📍
Private Meetings

Barrie · Vaughan · Toronto · Victoria
By appointment only

Private meetings by appointment.

We work with incorporated families, business owners, real estate investors, and professional advisors across Canada. Meetings are available virtually or in person by appointment at select private-client locations.

  • Barrie — 443 Bayview Drive, Barrie, ON L4N 8Y2
  • Vaughan — 941 Rutherford Road, Suite 311, Vaughan, ON L6A 1S2
  • Vaughan — 1700 Langstaff Road, Suite 1001, Vaughan, ON L4K 3S3
  • Toronto — 330 University Avenue, Toronto, ON M5G 1R7
  • Victoria — 2640 Douglas Street, Victoria, BC V8T 4M1

All meetings are scheduled in advance. Virtual meetings are also available for clients and advisory teams outside these regions.

Meeting location availability may vary by advisor, planning team, and client need. We confirm the appropriate location when scheduling.

Tell us a little about your situation.

Fill out the form below and we'll reach out within one business day. The more context you share, the more helpful our initial conversation will be.

Your information is confidential and will never be shared with third parties. This form is for inquiry purposes only and does not create an advisory relationship.